Leading tour operator Cosmos is celebrating its 50th anniversary in 2012 with a range of exciting new Europe itineraries and tours priced from as little as $74 a day.

After 50 great years in the business, Cosmos is still offering travellers affordable and unforgettable holidays with the recently released Europe 2012 brochure filled with more than 60 great value itineraries, including seven new tours.

Among the new offerings is a Swiss UNESCO World Heritage tour combining Switzerland’s rich cultural heritage with its awe-inspiring natural beauty. During the 12-day roundtrip tour from Zurich, travellers visit 11 UNESCO World Heritage sites, including a journey through the scenic Jungfrau-Aletsch-Bietschhorn region, containing Europe's largest glacier, from $2533* per person twin share.

The 2012 program also includes a new eight-day Leisurely Tuscany and Rome tour offering travellers a relaxed pace to soak up all the historic sights of the Eternal City while also savouring Tuscany and all its treasures including Chianti vineyards and the renowned hilltop town of San Gimigniano, from $1151 per person twin share.

Highlighting Cosmos’ trademark value, the tour company is also offering a 13-day roundtrip tour from Istanbul costing as little as $74 a day. The Grand Tour of Turkey visits Gallipoli, Troy, Pamukkale’s cotton castle and Cappadocia from $959* per person twin share.

On select tours like European Introduction and From St. Paul’s to St. Peter’s, Cosmos travellers can for the first time experience the added luxury of travel on the Eurostar train from London to Paris.

Cosmos is also offering couples the chance to save $300* when they book their Europe tour with an Emirates airfare. The earlybird deal applies to all tours booked before November 30, 2011.

With 50 years of experience, Cosmos has perfected great value European travel. Prices include expert tour directors, comfortable hotels chosen for the best possible standard at an economical rate, premium coach travel, local guides, some three-course dinners and a generous range of tours and inclusions.

*Prices and offers subject to availability and conditions. For details and a copy of the 2012 Cosmos Europe brochure see licensed travel agents.