Jetset Travelworld franchisees will soon have access to a customised wholesale product range branded as Jetset Holidays and Travelworld Holidays respectively, JTG Group General Manager Wholesale, Simon Bernardi revealed at last weekend’s national conference in Adelaide.

Each brochure is expected to be tailored to the needs of JTN members with differentiating product, the first of which focussing on UK / Europe to be released in time for the earlybird season in December, for sale from January 2012.  Other destinations to follow include Bali, Thailand, Fiji, Singapore, Malaysia, and Canada/Alaska.

“We’ve been working on a brand strategy for a while, and we really support the retail changes so it made logical sense to launch this initiative,” Mr Bernardi told e-Travel Blackboard.

“The initiative provides positive benefits for our membership and increases the reach and investment in our retail brands,” JTN, General Manger, Retail, Julie Primmer said.

JTG Wholesale are also looking to tap into the lucrative cruise market which grew 27 per cent in 2010 with a dedicated Cruise Holidays range to be released in 2012, with plans to phase a roll-out to JTN and other JTG retail networks in the first quarter.  Cruise Holidays will feature some 30 cruise lines combined with land and air product across the globe.

www.railtickets.com.au was also announced to be launched in coming weeks allowing agents to make and retrieve bookings online, print itineraries and earn TRIP points.

Mr Bernardi said overall market share for the wholesale division has continued to grow, reporting a 6.45 per cent increase in sales across all brands this year.

In 2010, JTN agents attributed some 64 per cent of the total transactional value within a $26.8 billion retail travel market, according to Mr Bernardi.