Saturday, 26 May 2012
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QF tops Virgin for customer satisfaction

Tuesday, 10 January 2012

Travellers were still satisfied with Qantas service and flights during the three months to November 2011 despite the Australian flag carrier grounding the entire fleet for an entire weekend.

According to a Roy Morgan Airlines Customer Satisfaction Report covering the three month period, the carrier received 84 percent in satisfaction, topping all other Australians airlines.

Despite dropping from 87 percent in June last year, the carrier still beat out rising rival Virgin Australia, achieving 82 percent for the three month period a rise from 80 percent in June last year.

“Qantas domestic customer satisfaction fell in October and has remained lower in November after grounding all its planes for days and causing major disruptions for 100,000 Australian air travellers — finishing the November quarter at 84% satisfaction,” Roy Morgan international director of tourism, travel and leisure Jane Ianniello said.

“Although Qantas still has a small lead over Virgin Australia the gap is likely to close further in the coming months.

“Qantas has a small lead over Virgin in the latest survey, but Virgin looks to be on a positive trajectory, and the challenge will be on for both airlines to understand and therefore, satisfy their customers better.”

Tiger Airways and Jetstar also saw considerable growth for the period compared to June last year.

Source = e-Travel Blackboard: N.J
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