Ten LOT Polish Airlines airplanes are set to receive a special decorative addition in celebration of the fast-approaching European Football Championship, to be held this year in Poland and Ukraine. The initiative, conceived by the airline itself, will see the addition of a unique football logo on the rear fuselage and wingtips of the aircraft. Designed in-house at LOT, the logo echoes the style and colour scheme of the company's new graphics, which were launched at the beginning of April.
Last weekend saw the first of the planes, Embraer 175 SP-LIA, receive its decal and, on Sunday, it took off for Odessa flying the ‘new LOT livery’. The other nine airliners are scheduled to receive their additional graphic adornment by the end of May, in order to be ready to fly primarily between Polish and Ukrainian destinations from the beginning of June. In total, eight Embraer 175s and two Embraer 195s will carry the special logo.
The football logo to be flown by the aircraft has been designed to partner the new LOT Polish Airlines’ graphics, which were introduced at the beginning of April and reflect the world trend toward melding national and folk symbols with modernity. In addition to the ‘LOT Football’, the planes will bear an English inscription, reading Welcome to Poland 2012, on both sides.
The 'football feast' in Poland and Ukraine is one of the most important events of the year. It was patently obvious that LOT, which has served as our country’s informal ambassador for many years, would take part in promoting it.The intriguing football motif on our airliners is bound to stir up our passengers’ sporting instincts and spur their participation in EURO 2012, said Leszek Chorzewski, Spokesperson of LOT Polish Airlines.
The aircraft will fly the logo promoting the Championship until the end of July at the very least.
Friday, 27 April 2012
LOT Polish Airlines. On the ball for EURO 2012!
Source = LOT Polish Airlines