Australian Pavilion Celebrates One Millionth Visitor
The Australian Pavilion has officially welcomed its one millionth visitor at the 2012 Yeosu Expo in South Korea. Since opening its doors, the Australian Pavilion has had a positive impact on visitors impressed by the exhibit space which includes striking, indigenous artwork and a contemporary art sculpture, representing Australia’s ocean currents.
Overall, the total number of visitors to the Expo reached four million on 18 July, indicating that almost one in every four visitors to the Expo visited the Australian Pavilion.
Held from 12 May to 12 August 2012, the 2012 Yeosu Expo is an international expo in South Korea, which has a focus on balancing the preservation of ocean and coastal areas with economic development.
Participation in the Expo is a global opportunity to show Australia’s leadership in protecting the ocean and coastal areas and also a platform to enhance its already strong trade, investment and people-to-people links with Korea.
Kevin Nixon, Head of Yeosu Expo 2012, said: “To think that we've seen one million people walk through our pavilion since we opened is fantastic. It’s a great achievement and also a reflection of the warm relationship that exists between Korea and Australia.”
The Australian Pavilion’s theme is “Australia: In Harmony with the Ocean” and pavilion guests are taken through a three act-structure, with each act incorporating different exhibitions. Visitors are also able to participate in a live cross to the Great Barrier Reef.
Commenting on the Australian Pavilion’s popularity, Kevin Nixon said: “Since November last year, we have capitalised on the existing strong interest in Australia by the Korean public and successfully executed a range of initiatives and events to raise further awareness about Australia and our participation at Expo. This has been a key contributor to the enthusiasm displayed by the general public to visit the Australian Pavilion”
The lucky one millionth visitor received a framed traditional boomerang along with other gifts.
Source = Australian Pavilion at 2012 Yeosu Expo